Social and Video Growth Specialist
![Screenshot 2024-05-08 at 11.30.57.png](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/gallery_picture-v6/image_uploads/2a908d0b-fa12-4e21-8583-559cfac992b6/original.png)
Title: Social media & Video Growth specialist
Location: London
Department: Content
Reporting to: Global Director of Content Strategy & Performance
Role Overview
We’re looking for a dynamic Social & Video Growth Specialist to join Time Out’s Content Strategy & Performance team, working closely with content creators around the globe to grow our brand reach and engagement whilst ensuring world-class social and video storytelling sits at the heart of everything we do.
You’ll have a passion for analysis and a knack for identifying what makes social and video content fly. It’ll be your job to capture those insights and communicate them to editors, turning complex datasets into clear narratives and actionable insights that inform publishing best practices on TikTok, Instagram, YouTube and other emerging platforms. You’ll also collaborate closely with our Head of Social and Head of Video to identify new opportunities and offer data-informed guidance on how to cover an upcoming project or event.
You’ll be a strategic thinker who plays a key role in shaping our longer-term social and video strategy. Naturally, that means you’ll be meticulous at staying on top of industry trends, platform changes and the work of our competitors, constantly sharpening your sense of how to make content perform better whilst trying new formats out. You’ll have an insatiable appetite for data that enables you to monitor our team’s performance against monthly goals and summarise that in regular reports.
Above all else, you’ll be obsessed with growing Time Out’s global audience, finding innovative new ways to express our editors’ expert recommendations and ensure that Time Out continues to be seen as the world’s most essential source of information on city living.
Responsibilities
Monitor and report on the performance of social and video content against KPIs and competitors to ensure we reach and exceed goals.
Provide guidance, knowledge and insights on social and video best practices, based on successes from around the Time Out network and trends seen elsewhere.
Assist the Head of Social and Head of Video in planning social and video output for upcoming projects and events.
Use analytics tools to help shape our global social and video strategy.
Monitor core changes to social and video platforms, ensuring we adapt our publishing practices where necessary and that new functionality is adopted.
Perform health checks on Time Out’s social and video channels to ensure our brand is presented in a consistent way around the globe.
Support on the launch of new social and video channels and platforms.
Requirements
Proficiency in accessing and interpreting analytics within Instagram, TikTok, YouTube, Facebook and Twitter, along with third-party platforms such as Dash Hudson.
Strong analytical skills and a data-driven approach to decision-making.
Excellent communication and collaboration skills to work effectively with editors worldwide.
Meticulous organisational skills and the ability to work autonomously, owning projects from start to finish.
Proactive in looking to develop social and video analysis skills.
Experience in creating social and video content would be a plus, but not essential.
What we look for in a candidate
Time Out is a company filled with individuals as diverse as the cities we are in and cover. At the same time there are common characteristics and values we all share. To join our team, you’ll want to…
Be commercially astute
Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
Think globally
Have excellent communication and relationship building skills
Have a high sense of ownership, urgency and drive
Be a team player
About our culture
At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.
About Time Out Group plc
![Screenshot 2024-05-08 at 11.29.18.png](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/gallery_picture-v6/image_uploads/8ae044c2-57cb-41d2-ae63-ac9942679eb2/original.png)
Through Time Out Media and Time Out Market we help our large audience go out in the world's greatest cities and connect global brands as well as local talents with this valuable audience.
Time Out Media’s multiple digital and physical channels span websites, mobile, social media, video, audio and Live Events. Across these channels, Time Out distributes its high-quality content – curated and created by a global team of local expert journalists – around the best food, drinks, culture, art, music, theatre, travel and entertainment in 333 cities and 59 countries. The Company is giving international, national and local brands and businesses the opportunity to connect with this global reach and strong traffic from a desirable audience by offering bespoke 360-degree multichannel advertising solutions. Since its launch in 1968, Time Out has become a global brand that advertisers and consumers love and trust.
Time Out Market is the world's first editorially curated food and cultural market, leveraging the Time Out brand to bring the best of the city together under one roof: its best chefs, drinks and cultural experiences – based on the editorial curation Time Out has always been known for. The first Time Out Market opened in 2014 in Lisbon, quickly turning into one of the most popular destinations in the city. The success of Lisbon brought further expansion and the portfolio currently includes eight Markets:
in addition to Lisbon, there are sites in New York, Boston, Montreal, Chicago, Dubai, Cape Town and Porto. More Time Out Market locations are in the pipeline as the global expansion continues.
Time Out is headquartered in London (United Kingdom) and listed on London's AIM stock exchange, trading under the ticker symbol 'TMO'.
![Screenshot 2024-05-08 at 11.30.09.png](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/gallery_picture-v6/image_uploads/38165cf6-493b-4ae9-b158-8fe147805995/original.png)
Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world’s greatest cities, the people enjoying them and the businesses in them. As a truly global team we get to collaborate with colleagues from New York to Paris, Cape Town and Sydney and beyond. It’s our expertise, authenticity and collaboration that make us successful and a unique team.
- Department
- Content
- Role
- Media
- Locations
- Time Out London
- Yearly salary
- £55,000
Time Out London
WORK PERKS
-
Competitive holiday, an extra day Birthday leave 🥳
-
Pension / 401K 👍
-
Complimentary tickets to events and shows 🎟
-
Staff socials & happy hours 🍕
-
Hybrid working 💻
-
Electric Car Scheme 🚗
-
Perk Box, giving you access to over 4000 perks and discounts 🎁
WORKPLACE & CULTURE
It’s your talent that makes us what we are and we want you to be the best you can be. Our aim is to make sure our workforce reflects the diversity of our audience we serve, which is why we promise to treat you with fairness and respect, whatever your age, disability status, gender, gender reassignment, race, religion or belief, sexual orientation, marriage/civil partnership status, pregnancy or maternity status and family circumstances.
We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all.
We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.
Social and Video Growth Specialist
Loading application form
Already working at Time Out Group Plc?
Let’s recruit together and find your next colleague.